Portugal Ranks Amongst Top Countries for Wellness and Quality of Life

As wellness tourism continues to flourish, reaching an estimated €1.25 trillion by 2028, affluent families and travellers are seeking destinations that offer peace, relaxation, and an overall better quality of life.

In August 2024, Portugal achieved a record-breaking 10.5 million overnight stays, according to the National Institute of Statistics (INE).  

Portugal, stands out as a prime location for those in search of both wellness retreats and a stress-free lifestyle alongside an affordable cost of living.

A Coastal Escape for Mind and Body

Portugal’s coastline provides the perfect backdrop for wellness-seekers. The city of Porto, in particular, has emerged as one of Europe’s most serene cities, ranking in the top 5 in a study analysing travel destinations, as reported in The Portugal News.

With a longer stretch of beaches than all the other top-ranked cities combined—Porto is an unparalleled choice for those looking to unwind by the Atlantic.

Portugal’s major cities, including Metropolitan Lisbon, Faro, and Portimão, are home to over 40 beaches.

Whether it’s strolling along sandy shores, taking in ocean views, or practising yoga by the waves, Portugal offers endless opportunities for relaxation.

Portugal's Rich Wellness Experiences

Beyond Porto, Portugal as a whole is home to a variety of wellness retreats and natural sanctuaries.

From the lush greenery of Sintra’s forests to the rejuvenating thermal spas in the Azores, the country offers diverse options for physical and mental well-being.

With 52 nature spots and 69 spa and wellness facilities in Porto alone, Portugal fosters a culture of self-care and rejuvenation.

Across Portugal as a whole, there are around 300 spas spread throughout major cities and smaller towns.

The slower pace of life, emphasis on fresh cuisine, and the widespread availability of holistic wellness centres make Portugal a hub for those looking to recharge.

Whether enjoying a mindful retreat in Alentejo’s rolling hills or experiencing the healing benefits of mineral-rich waters in Monchique, visitors and residents alike find an oasis of relaxation.

A High Quality of Life at a Low Cost

One of Portugal’s strongest appeals is its affordability. Compared to other Western European nations, the cost of living is remarkably low, allowing for a higher quality of life without financial strain.

The latest Wealthy Expats in Portugal Survey Report 2025 revealed that expats rated Portugal’s quality of life at a 77% satisfaction rate, with lifestyle, climate, cost of living, friendliness, culture, safety, healthcare, and security as the main reasons behind moving to Portugal.

From accessible healthcare to reasonably priced organic produce, Portugal enables residents to prioritise well-being without breaking the bank.

Moreover, its efficient public transport system—where over 89% of Porto’s residents enjoy seamless mobility—ensures that stress-free travel extends beyond tourists to daily life.

Across the rest of Portugal, public transport is equally robust, with trains carrying 53.2 million passengers in a single quarter and metro systems in major serving millions more.

Portugal has also committed to a new high-speed rail network that will connect Porto and Lisbon, which is set to be completed in 2030.

A new airport is set to be built in Lisbon to replace the existing Humberto Delgado Airport, estimated to be operational in 20234.

Portugal’s Rich Cultural Tapestry

Wellness isn’t just about spa treatments and beachside relaxation—it’s also about engaging with the local community. Portugal’s rich cultural heritage offers countless ways to find inspiration and fulfilment.

Whether exploring Lisbon’s historic neighbourhoods, listening to Fado music, or indulging in a glass of port wine along the Douro River, Portugal blends relaxation with cultural depth.

Unlike many tourist-heavy destinations, Portugal strikes a unique balance between tranquillity and accessibility.

Portugal provides all the benefits of a thriving European country while maintaining a slower, more mindful way of life—making it an ideal haven for those seeking wellness and longevity.

The Perfect Destination for Well-Being

With its breathtaking coastal landscapes, affordable cost of living, rich cultural heritage, and extensive wellness options, Portugal is the perfect destination for those in search of a healthier, more fulfilling lifestyle.

Whether visiting for a wellness retreat or making a permanent move, Portugal offers a sanctuary for relaxation and rejuvenation like no other.

Portugal Pathways is hosting a webinar which will explore health and wealth in Portugal with expert insights. Register here

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About Portugal Pathways

Portugal Pathways has supported hundreds of Golden Visa residency-by-investment applications and provides expert guidance through its professional supply chain network on luxury property, wealth management, and tax optimisation, including post-NHR tax regime planning, as well as private healthcare, IFICI tax incentive applications, money transfers and bespoke relocation solutions to enhance life and investments in Portugal.

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